Share Your Content with Us
on TradePub.com for readers like you. LEARN MORE
Intelligent and Integrated DAMs
Request Your Free Podcast Now:

"Intelligent and Integrated DAMs"
Request

How intelligent and integrated DAMs are central to providing a unified customer experience

The unified customer experience (CX) is quickly becoming the Holy Grail for marketers and customer experience professionals all over the world. Companies want to know as much as possible about their customers across all of their touchpoints and channels they engage with them on.

So how important are digital asset management systems in providing a unified customer experience?

This podcast Q&A interview with Brian Carlson (CMSWire contributor) and Guy Hellier (VP, Product Management at OpenText) discuss enterprise-grade DAMs and how intelligent and integrated DAMs are central to providing a unified customer experience.

Included in this podcast recording:

  • What is a unified experience?
  • AI and automation within the DAM framework
  • A regular DAM vs. an enterprise grade DAM


Offered Free by: CMSWire and OpenText
See All Resources from: CMSWire and OpenText

Request

Recommended for Professionals Like You: